Urdunna Jannah Petra Tourism: Reviving Petra with Domestic Stays

Wednesday, 14 May 2025 08:45

Discover how Urdunna Jannah is boosting Petra tourism with domestic overnight stays. This initiative offers cultural experiences, supports local businesses, and revitalizes the Jordanian hospitality sector. Learn more and plan your trip to Petra!

illustration Urdunna Jannah Petra Tourism © copyright AXP Photography - Pexels

Urdunna Jannah Petra Tourism: A Resurgence of Domestic Travel

Petra, the ancient city of Jordan, has experienced a significant revival in tourism thanks to the innovative Urdunna Jannah initiative. This program, focusing on domestic overnight stays and cultural immersion, has proven remarkably successful in bolstering the local economy and showcasing the wonders of Petra to Jordanian citizens. Between September and October alone, a staggering 21,528 Jordanians visited Petra, with 12,475 participating directly in the Urdunna Jannah program – a remarkable 58% of total visitors during that period.

Urdunna Jannah: A Multifaceted Approach to Tourism

The success of Urdunna Jannah stems from its holistic approach. It cleverly combines cultural events and entertainment, such as captivating evening shows and immersive explorations of the vibrant Dara Souq marketplace. This creates a compelling experience that goes beyond simply visiting the historical site.

Supporting Local Businesses through Urdunna Jannah

A key element of the program's success is its strong partnership with local businesses. Currently, 27 hotels and campsites actively participate in Urdunna Jannah, with an additional 10 hotels reopening due to the increased demand generated by the program. This revitalization extends beyond Petra itself, with 25 tourism departments across Jordan contributing to the initiative's success. This widespread support ensures a cohesive and effective tourism strategy.

The Impact of Urdunna Jannah on Petra's Economy

Fares Breizat, head of the Petra Development and Tourism Authority (PDTRA), emphasized Urdunna Jannah's critical role in mitigating the decline in international tourism. The program has breathed new life into the local hospitality sector, generating employment opportunities and boosting the local economy. The PDTRA, in collaboration with the Ministry of Tourism and Antiquities and the Jordan Tourism Board, is committed to expanding overnight tourism programs to further strengthen local hotels, tourism providers, restaurants, and other businesses in Petra and beyond.

Positive Feedback from the Petra Hotels Association

Abdullah Al-Hasanat, president of the Petra Hotels Association, expressed immense satisfaction with the program's positive effects on hotel bookings. Urdunna Jannah has provided a crucial lifeline for Petra's hotels, enabling them to cover operating costs and maintain viability through increased overnight stays. He advocates for continued government support for the program to address the challenges the tourism sector has faced in recent years, including hotel closures and job losses.

Exploring Petra with Urdunna Jannah: A Guide for Tourists

For both Jordanian and international tourists, the Urdunna Jannah program offers a comprehensive and user-friendly platform to plan their Petra adventure. Detailed information on destinations, services, pricing, and booking options is readily accessible through the convenient Jannah.jo mobile application. This app streamlines the booking process, making it easy to experience the magic of Petra through the Urdunna Jannah program.

Key Features and Benefits of the Urdunna Jannah Program:

  • Affordable Overnight Packages: Offering various options to suit different budgets.
  • Cultural Immersion: Experiencing the rich culture and traditions of Petra through curated events and activities.
  • Local Business Support: Directly contributing to the economic growth of the local community.
  • Sustainable Tourism: Promoting responsible and eco-conscious travel practices.
  • Easy Booking: Utilizing the user-friendly Jannah.jo mobile app for seamless reservations.

Future of Urdunna Jannah and Petra Tourism

The success of Urdunna Jannah showcases the power of strategic domestic tourism initiatives. By fostering cultural exchange and supporting local businesses, the program is not only revitalizing Petra's tourism sector but also contributing significantly to Jordan's economic development. The commitment from the government and various stakeholders signals a promising future for Petra and its tourism potential.

The Urdunna Jannah initiative serves as a model for other regions looking to promote domestic tourism and bolster their local economies. Its success highlights the importance of a multifaceted approach that blends cultural experiences, business partnerships, and user-friendly accessibility to achieve remarkable results in revitalizing tourism.

Urdunna Jannah Petra Tourism: A Call to Action

For those seeking an unforgettable journey to Petra, the Urdunna Jannah program offers a unique opportunity to experience the wonder of this ancient city while directly supporting the local community. Download the Jannah.jo app today and start planning your adventure!

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